All companies aim to increase their turnover. To achieve this goal, one of the bets to undertake is to satisfy the needs of the clientele. To do this, various strategies such as Quality management can be adopted.
It applies to all areas of a business that typically generate significant results. Find out what it is and how to use it!
Quality management: what is it?
Quality management brings together all the means, processes and techniques that are put in place to achieve total quality. This management method aims to continuous improvement performance and operation of the company.
The company implements a quality management system (QMS) that includes the approach and strategy to be adopted to achieve total customer satisfaction. Training in quality management is developed at all levels: marketing, production, marketing, etc. This policy impacts on three factors. He stirs:
- quality ;
- Cost ;
- of the delay
Quality management has many advantages. This approach allowsachieve operational goals and optimal control of business processes.
Companies that use it effectively become more competitive. They manage to continuously meet the needs of their customers. These structures can then gain their trust and retain them. They growing up and build a solid image.
The principles of this type of management
Quality management is based on key principles.
The main point of this principle is the customer loyalty and therefore, your total satisfaction. This consists of putting it back in the center of the company’s attention. The main actors in society must work to meet customer expectations.
It should be noted that a dissatisfied or dissatisfied customer can use any communication channel to let you know. Your opinion can build or serve the image of an entire organization.
This principle aims to understand, anticipate and meet customer needs and expectations. Then it is necessary to adopt a QMS for your company in order to increase sales, retain and expand the customer base.
Staff involvement consists of develop human resources available and give it more importance in decision making. Employees must have the same goal as leaders to increase their productivity.
They must have the necessary means to carry out their functions. To involve staff in quality management, it is necessary to organize training, create events and, above all, reward them.
This principle implies process compliance. Each medium and technique must be used appropriately. This allows for regular and predictable results. In addition, operating costs are reduced and revenues are higher.
No company can satisfy its customers in record time. This principle encourages leaders to work continually for the pursuit of quality. The company must optimize and adapt to each condition and novelty. Continuous improvement allows the company to exceed itself in terms of objectives and, above all, to satisfy its customers.
The integrated system consists of organizing all the departments of the company in a single chain of information. Therefore, the data is centralized and communication becomes more fluid. The ideal is to opt for a powerful and tailor-made software package. Promotes concentration of efforts on quality.
Systemic and strategic approach
For ISO, the systemic and strategic approach aims to identify, understand and manage interrelated processes to improve the company’s performance in achieving its objectives. It increases the capacities of all the actors of the organization.
The evidence-based approach is based on informed decision making. This principle aims to collect, store and process information to develop appropriate strategies.
The components of quality management.
Quality management is made up of five main elements. We distinguish the quality approachui relates to the established organization. Its purpose is to improve the offers offered to customers. In addition, it points to the evolution of the employee.
the Quality system is the second component. It takes into account standards, certifications, regulations, benchmarks and the quality manual. So, we have quality audit. This implies making a comprehensive assessment of the organization to identify its strengths and weaknesses.
It is also carried out to check if the set objectives have been achieved. We also distinguish the QA. This component is intended to determine the compliance of the proposed offerings with consumer requirements and manufacturing standards.
The company must also have a quality assurance. The objectives in terms of total quality are recorded in this document. Finally, the quality charter provides information on the organization’s commitments.